As we gaze into the crystal ball, the future of Kenya's real estate market in 2023 appears promising yet challenging. With rapid urbanization and a burgeoning middle class, demand for housing continues to surge. However, factors like affordability constraints and evolving consumer preferences for sustainable and tech-driven homes will shape the industry's landscape. Nonetheless, with innovative strategies and a proactive approach, realtors can navigate these trends and unlock the potential of this ever-evolving sector.